HealthLab by Burda
Live visuals for high-profile industry meeting
At the invitation of the Burda publishing house, thought leaders and executives from the healthcare industry will meet in Munich’s Olympic Stadium in the fall of 2021. The motto “Cha(lle)nge Accepted” also inspires Betty Mü in her live visuals on the oversized LED walls. In one of the world’s most famous sports arenas, the sport serves as her model as athletes face their demanding challenges in slow-motion shots. No slick staging, but authentic, human close-ups that combine with nature and abstract images to create a furious live act.